John Walker

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About John Walker

John Walker, Co-founder of Talent Evolution and Chief Solutions Officer, has more than 20 years of online marketing expertise in social media, mobile, video and viral campaigns. He has a strong background in digital capabilities including Search Engine Marketing (SEM) and Search Engine Optimization (SEO) and Pay-Per-Click Advertising (PPC).

Why Using Instagram for Tourism Marketing is a No-Brainer

Think about this: what do you do when you visit Niagara Falls, Palm Springs or New York City’s Times Square? Snap a picture? Tourism is all about..

Three reasons to consider a private cloud for your business

June 15, 2018 |

The term “private cloud” isn’t just a buzzword any more. Cloud computing has been around for a dozen years now. Taking advantage of this technology..

Why businesses need be in compliance with the General Data Protection Regulation (GDPR)

May 15, 2018 |

American-based businesses wondering whether the new European Union General Data Protection Regulation (GDPR) applies to them should know this: it does...

How the Internet of Things will affect your business

March 28, 2018 | Categories: Digital Marketing

With new technology comes new catch phrases that often leave businesses wondering what they are and how it will affect them. The Internet of Things is..

Google says: You’re going to need an SSL Certificate

February 15, 2018 | Categories: website security

First it was the requirement to have mobile-friendly designs. Now Google is requiring websites to have an SSL Certificate.

Tips for Improving Conversion Rates

January 29, 2018 |

It is one thing to get a lot of visitors to your business’ website. But those high numbers don’t always mean a lot to your sales. You need to increase..

5 Reasons Your Website Should Be Behind a Firewall

November 02, 2017 | Categories: Web Design, website security

Having a firewall is one of the greatest ways to protect your company’s website from harmful attacks. A website without a firewall is like leaving the..

7 Tips to Creating a Successful SEM Campaign

October 02, 2017 | Categories: SEO

Search Engine Marketing (SEM), can be a great way to boost traffic to your website and potentially improve your conversion rate for visitors, too. Here..